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		<title>Sales Performance Management With SymVolli</title>
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		<copyright>&#x2117; &amp; &#xA9; 2009 Nomis Limited</copyright>
		<itunes:subtitle>A show about sales performance management and how sales individuals, sales managers and top level management can learn from their sales data</itunes:subtitle>
		<itunes:author>George Petri</itunes:author>
		<itunes:summary>The SymVolli Podcast is a series of discussions on how sales performance management can be used in todays business world from SME's to large corporate companies.</itunes:summary>
		<description>Sales Performance Management is a powerful method of increasing sales effectiveness and the SymVolli Podcast is a series of discussions on how to best use this tool</description>
		<itunes:owner>
			<itunes:name>George Petri</itunes:name>
			<itunes:email>info@symvolli.com</itunes:email>
		</itunes:owner>
		<itunes:image href="http://www.symvolli.com/images/itunes_logo.png" />
		<itunes:category text="Business">
			<itunes:category text="Management &amp; Marketing"/>
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		<item>
			<title>An Introduction To Sales Performance Management Systems</title>
			<itunes:author>George Petri</itunes:author>
			<itunes:subtitle>How to differentiate Sales Performance Management systems from CRM</itunes:subtitle>
			<itunes:summary>CRM systems cover sales performance so what do sales performance management systems offer over that of customer relationship management?</itunes:summary>
			<enclosure url="http://www.symvolli.com/podcast/audio/sales_performance_intro.mp3" length="240000" type="audio/mpeg" />
			<guid>http://www.symvolli.com/podcast/audio/sales_performance_intro.mp3</guid>
			<pubDate>Tue, 16 Dec 2008 16:59:00 GMT</pubDate>
			<itunes:duration>4:00</itunes:duration>
			<itunes:keywords>sales, performance, management, sales process</itunes:keywords>
		</item>
		<item>
			<title>The Importance of Qualfication in the Sales Process</title>
			<itunes:author>George Petri</itunes:author>
			<itunes:subtitle>How can sales managers use sales qualification to define corporate standards?</itunes:subtitle>
			<itunes:summary>Sales qualification is an opportunity for the sales manager to standardise sales opportunity management throughout the company</itunes:summary>
			<enclosure url="http://www.symvolli.com/podcast/audio/qualification1.mp3" length="265000" type="audio/mpeg" />
			<guid>http://www.symvolli.com/podcast/audio/qualification1.mp3</guid>
			<pubDate>Tue, 20 Jan 2009 09:31:00 GMT</pubDate>
			<itunes:duration>4:25</itunes:duration>
			<itunes:keywords>sales, qualification, management, sales process, sales manager</itunes:keywords>
		</item>
		<item>
			<title>Why Do Sales People Follow Every Lead They Are Given?</title>
			<itunes:author>George Petri</itunes:author>
			<itunes:subtitle>How can sales people follow leads that are poorly qualified</itunes:subtitle>
			<itunes:summary>George Petri talks about sales qualfication and the tendency from a lot of sales people in following all sales leads whether qualfied or not.</itunes:summary>
			<enclosure url="http://www.symvolli.com/podcast/audio/qualification2.mp3" length="238000" type="audio/mpeg" />
			<guid>http://www.symvolli.com/podcast/audio/qualification2.mp3</guid>
			<pubDate>Tue, 27 Jan 2009 08:59:03 GMT</pubDate>
			<itunes:duration>3:58</itunes:duration>
			<itunes:keywords>sales lead, qualification, sales process, sales people</itunes:keywords>
		</item>
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			<title>Differentiating Sales People From Order Takers</title>
			<itunes:author>George Petri</itunes:author>
			<itunes:subtitle>Discussion on sales people who use human interaction in their selling process</itunes:subtitle>
			<itunes:summary>In a booming economy sales can happen due to customer need rather than sales activity but in a recession the best sales people will rise to the top because they know how to interact with customers</itunes:summary>
			<enclosure url="http://www.symvolli.com/podcast/audio/sales_effort.mp3" length="250000" type="audio/mpeg" />
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			<pubDate>Thu, 12 Feb 2009 11:28:00 GMT</pubDate>
			<itunes:duration>4:10</itunes:duration>
			<itunes:keywords>sales, people, selling process, buying process</itunes:keywords>
		</item>
		<item>
			<title>B2B Account Management - Developing And Looking After Your Existing Customers</title>
			<itunes:author>George Petri</itunes:author>
			<itunes:subtitle>This podcast article discusses B2B account management and the ways your existing customers can help your business</itunes:subtitle>
			<itunes:summary>In a recession it may be necessary to count on the support of your existing customers especially in tough economic times. This podcast article discusses the best methods in maintaining existing client relationships and how systems and technology should be employed in keeping records up to date</itunes:summary>
			<enclosure url="http://www.symvolli.com/podcast/audio/b2b_account_management.mp3" length="458000" type="audio/mpeg" />
			<guid>http://www.symvolli.com/podcast/audio/b2b_account_management.mp3</guid>
			<pubDate>Wed, 15 Apr 2009 10:51:00 GMT</pubDate>
			<itunes:duration>7:38</itunes:duration>
			<itunes:keywords>b2b, account management, existing customers, crm</itunes:keywords>
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