Do You Know Where You Are in the Sales Process?


So SymVolli has a way of monitoring where you are in the Sales Process. So what? Most systems do that.

There are a lot of systems that grade an opportunity based on the sales cycle, i.e. when first contact is made, a proposal is sent, meeting the MD etc.

However, this is a linear process. When you look at a sale it has many criteria and it is iterative, meaning that some stages may be visited time and again until it is progressed.

The other major problem with this way of monitoring the sales process is that if you grade an opportunity 20%, 40% based on key stages like making first contact, sending proposals etc. Where are you in between these stages?

Not only this, but what are the different factors that react and act upon the criteria of the sales process, because not only is there a selling cycle (which you control) but there is a buying cycle (which the customer controls). Basing the probability on whether you have sent a proposal is only concentrating on one half of the entire sales cycle i.e. your own selling cycle. Where is the prospect in the buying cycle? If the two aren't synchronised then no matter how many proposals you send you aren't going to complete the sale.
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